Figma pattern generator
Shows how I think about systems and reusable patterns. Used by thousands of designers in the Figma community.
Why this matters: Shows I think in reusable components and scalable patterns
Visit projectHi, I'm
Here's what collaborators have shared about working together
"During our time working together, she consistently demonstrated a strong aptitude for design systems and excelled in her work. One of her standout qualities was her willingness to explore new ideas and approaches. She showed great creativity and was not afraid to step outside of her comfort zone, resulting in innovative and unique design solutions."
"Riya's transition from an intern to a full-time designer at Branch was impressive. She took on the large task of migrating Figma from Invision, cleaning it up in the process and completing it far more quickly than anyone anticipated. Her professional growth, adaptability, and dedication to design excellence made her a valuable asset to any team."
"I had the opportunity to work with Riya on multiple B2B and B2BC products at Branch. She was always able to take complicated Enterprise requirements, digest them, and identify the critical UX path they required to complete the job. I highly recommend Riya for any design role."
"Riya joined our team as an intern and quickly progressed into a Product Designer. She conducted a UX audit on our platform, provided actionable insights, gathering useful feedback to identify improvement opportunities. It was a real pleasure to work with her again in the future for any design-centric and collaborative mindset."
"Our team was delighted to have Riya since she was the one who drove User research for the whole design team single-handedly at Apna. She is the calmest person in the room and the most hard-working one too. I have seen her grow exponentially reason being the curiosity that she carries with her and will always learn more. She is a designer who solves a problem by empathy."
"Riya excels at methodically breaking down complex problems and finding solutions where others see dead ends. What sets her apart is her product growth mindset. She doesn't just complete tasks – she identifies opportunities to improve systems and processes along the way. Her attention to detail and data-driven strategic approach elevate any team she's part of."
"During our time working together, she consistently demonstrated a strong aptitude for design systems and excelled in her work. One of her standout qualities was her willingness to explore new ideas and approaches. She showed great creativity and was not afraid to step outside of her comfort zone, resulting in innovative and unique design solutions."
"Riya's transition from an intern to a full-time designer at Branch was impressive. She took on the large task of migrating Figma from Invision, cleaning it up in the process and completing it far more quickly than anyone anticipated. Her professional growth, adaptability, and dedication to design excellence made her a valuable asset to any team."
"I had the opportunity to work with Riya on multiple B2B and B2BC products at Branch. She was always able to take complicated Enterprise requirements, digest them, and identify the critical UX path they required to complete the job. I highly recommend Riya for any design role."
"Riya joined our team as an intern and quickly progressed into a Product Designer. She conducted a UX audit on our platform, provided actionable insights, gathering useful feedback to identify improvement opportunities. It was a real pleasure to work with her again in the future for any design-centric and collaborative mindset."
"Our team was delighted to have Riya since she was the one who drove User research for the whole design team single-handedly at Apna. She is the calmest person in the room and the most hard-working one too. I have seen her grow exponentially reason being the curiosity that she carries with her and will always learn more. She is a designer who solves a problem by empathy."
"Riya excels at methodically breaking down complex problems and finding solutions where others see dead ends. What sets her apart is her product growth mindset. She doesn't just complete tasks – she identifies opportunities to improve systems and processes along the way. Her attention to detail and data-driven strategic approach elevate any team she's part of."
Best-in-class product teams.
Available to collaborate with innovative startups.
A timeline of roles, achievements, and impact shaped along the way.
Flagship experiments that show how I think and build
Shows how I think about systems and reusable patterns. Used by thousands of designers in the Figma community.
Why this matters: Shows I think in reusable components and scalable patterns
Visit projectBuilt a responsive web MVP with Firebase auth and streak-saving logic based on user research.
Why this matters: Shows I can ship end-to-end — idea → design → launch → iteration
Visit projectBuilt with React and Framer Motion. User-tested with founders to nudge mindful breaks.
Why this matters: Shows I think about behavior design and wellness in product
Visit projectDeep dive into 10+ AI design patterns with analysis of usability, consistency, and accessibility.
Why this matters: Shows depth of thinking about emerging AI patterns and systematic research
Visit projectI've always admired creators building joyful products. This shop is my way of turning that admiration into something you can hold.
Why this matters: Shows I value craftsmanship and building products people can connect with
Visit projectNeed quick, accessible colors? I made a palette helper that checks contrast and spins up the basics for you.
Why this matters: Shows I think about accessibility and developer tools
Visit projectLightweight frameworks for planning, journaling, and creative thinking. I release them for anyone who loves organized chaos.
Why this matters: Shows I create systems and frameworks that help others be more productive
Visit projectA calm, mobile-first experience with soft animations and quick exercises to reset when life feels loud.
Why this matters: Shows I design for emotional well-being and mindful interactions
Visit projectPolished screen mocks and interaction kits that keep my skills sharp and give friends a head start.
Why this matters: Shows I share knowledge and contribute to the design community
Visit projectSee Notion templates, sticker shop, and more experiments →
Writing about PLG, growth, UX psychology, and product strategy.
✨ Start here: Free Trials That Convert — my favorite breakdown of PLG + UX
Figuring out when to use which CTA while looking at principles of UX writing.
Read on Medium →Why users always say no and how to fix it with better microcopy.
Read on Medium →Why free trials actually convert users, not just confuse them.
Read on Medium →How Loom built virality into a B2B web app through smart design.
Read on Medium →YouTube's new gamification push and what it means for engagement.
Read on Medium →Designing pricing flows from a business metrics perspective.
Read on Medium →Engage with the Snipe Assistant and try below prompts:
Open to senior product design or product+design roles in B2B, AI, and PLG teams.