Started with code
My journey began in engineering. Writing code taught me how things work, but talking to users showed me why they matter. That spark led me from building interfaces to researching behavior.
About me
Designer, strategist, & storyteller.
I'm a product designer based in Bengaluru who loves turning complex problems into experiences that feel simple, human, and trustworthy.
My design philosophy
- Start with research, not assumptions
- Measure impact, not just output
- Design for trust, not just usability
- Co-create with cross-functional teams
My story
From code to pixels to impact ✨
I'm a product designer based in Bengaluru who loves turning complex problems into experiences that feel simple, human, and trustworthy.
Chapter 1
Chapter 2
Fell for research
I discovered my love for the intersection of research, strategy, and craft. Whether facilitating workshops, instrumenting metrics, or prototyping - I'm energized when design decisions ladder up to measurable impact.
Chapter 3
Shipped real impact
Now at PushOwl by Brevo, I drive AI-powered growth initiatives that lifted revenue +35% and improved activation rates. Before that, I built design systems at Branch and led research at Apna - each role sharpening my ability to balance speed with rigor.
Side quests
Creating for joy
Beyond client work, I design Notion templates for organized chaos, publish UX writing breakdowns on Medium, and maintain a growing library of Figma interaction kits. These projects keep my skills sharp and remind me why I fell in love with design.
Off screen
Living life
When I'm not pushing pixels or running usability tests, you'll find me exploring Bengaluru's café scene, hunting for the perfect pour-over, or sketching storyboard ideas in one of my many notebooks.
Design principles I live by
The values that guide every project I touch
Measure the impact
Every design decision should ladder up to a customer outcome and a business metric.
Co-create early
Bring cross-functional partners in from day one to build shared ownership.
Design for trust
Microinteractions, tone, and accessibility cues build or break confidence.
Stay curious
Ask why, test assumptions, and keep learning from the people who use your products.
How to spot me
The small things that make me, me
☕
Certified coffee enthusiast chasing the perfect pour-over.
📚
Bengaluru local who treats bookshops like treasure hunts.
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Notebook always in tow for sudden storyboard ideas.
Life lately!
happy memories ❤️
